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Employment Opportunity

Web Content Specialist

Official Job Title: Web Content Specialist

Reports To: Associate Commissioner for Economic and Workforce Development, with functional oversight by Director of Publications and New Media

Salary: $25–30/hour, maximum 1800 hours

Note: This is a contractor position with no benefits. The contract is scheduled to end on June 30, 2014, subject to appropriation.

Application Deadline: April 11, 2013


Position Overview

The Web Content Specialist will assist in the development and implementation of content on the Department of Higher Education (DHE) website, with a particular emphasis on the DHE’s work in promoting awareness and interest in science, technology, engineering and math (STEM) education. The position requires excellent skills in copywriting and copyediting for the web, knowledge of HTML and CSS, and experience with Dreamweaver. It also requires strong project management and communication skills, as the Web Content Specialist will work concurrently with various workgroups within the staff to update and grow the DHE website. The position reports to the Associate Commissioner for Economic and Workforce Development, with functional oversight by the DHE’s Director of Publications and New Media.

Essential Job Functions

  1. Create and manage informational content regarding the DHE’s work to promote awareness and interest in science, technology, engineering and math (STEM) education, as well as other DHE work, for the agency’s website(s):
    • Use clear language to convey information in a way that is easily understood by a broad audience
    • Copyedit and proofread web content submitted by other staff
    • Create new written content independently and collaboratively by researching topics, interviewing relevant staff and/or repurposing other written materials
    • Apply and stay current with best practices in web writing
    • Maintain consistent voice throughout website by upholding and adapting DHE style guide
    • Ensure access to web content for all website visitors by adhering to Commonwealth of Massachusetts’ Web Accessibility Standards (available at www.mass.gov/itd/webaccessibility External link)
    • Use Dreamweaver to post content on website
    • Work with Director of Publications and New Media on content strategy, information architecture and graphic components of web content
  2. Coordinate web projects across units and workgroups:
    • Maintain and develop master content calendar and specific project schedules
    • Maintain and facilitate communication among all project contributors regarding schedule and tasks
    • Manage and contribute to multiple projects simultaneously
  3. Provide additional, light administrative support for eight-person workgroup:
    • Proofread correspondence and reports (non-web-based)
    • Assist staff with conducting online surveys through Doodle and Survey Monkey
    • Serve as liaison to building superintendent for maintenance issues
    • Track inventory of printer cartridges and basic office supplies and reorder as needed
    • Greet and direct visitors
  4. Other duties as required

Required Qualifications

  • Bachelor’s degree in Professional Writing, Journalism, English, or related field
  • Two years of experience managing and writing content for the web or in a related area
  • One year of experience in project management
  • Strong grasp of HTML
  • Knowledge of CSS
  • Experience with Adobe Dreamweaver or similar software and FTP
  • Excellent copyediting, copywriting and proofreading skills
  • Excellent communication and organization skills
  • Strong attention to detail
  • Experience prioritizing, organizing and completing multiple work assignments simultaneously 
  • Ability to work independently with minimal supervision, but also collaboratively to develop content

Preferred Qualifications

  • Experience optimizing content for web accessibility
  • Experience with Adobe Photoshop, Fireworks or similar software
  • Understanding of public policy work in the area of STEM education
  • Understanding of public higher education in Massachusetts
  • Understanding of state government

Application Instructions

Interested candidates should submit a letter of interest, including a description of the candidate’s experience with links to sample work, and résumé to:   

Sarah Mealey
Director of Publications and New Media
Massachusetts Department of Higher Education

Candidates must submit all application materials by email. No calls please.

Applications will be accepted through April 11, 2013.

The Massachusetts Department of Higher Education is an Equal Opportunity, Affirmative Action Employer.


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